Road Safety Tips Posted on 2 June 2015 by Rebecca Kent-Teach in General Why is road safety education important? Children and young people are at significant risk on our roads. Road safety education plays an important role in shaping the attitudes and behaviours of children and young people – ensuring they become responsible drivers, passengers, pedestrians and cyclists.To find out more about how you can get involved in this year's Road Safety Week campaign, have a look at our latest blog.